Chris Miller of 3 Roots Capital interviews Chris McAdoo, then founder and creative director of Best Behavior Creative Club and now creative director at Designsensory.
"Rise & Grind" is an original quarterly interview series with entrepreneurs, funders, and leaders about business growth and access to capital. Chris Miller digs super deep into the strategies and values that made Best Behavior tick and how important it is to develop a strong brand (and hopefully, a strong character!) from the beginning stages of a company so that you always have a compass to guide your decision making AND your customers know where you stand.
The Rise & Grind series is hosted by Three Roots Capital, A 501(c)3 and a certified Community Development Financial Institution (CDFI). Three Roots was started in response to the chronic need for more investment capital in central and southern Appalachia and in the broader southeast region of the United States.
The Rise & Grind series is held at the University of Tennessee Research Foundation: "The University of Tennessee Research Foundation is a non-profit 501(c)(3) organization that promotes the commercialization of UT intellectual property, encourages an entrepreneurial culture, contributes to state and regional economic development, and promotes research and education to benefit the people of Tennessee and beyond."
This podcast was originally recorded as "Enjoyable Listen Time".
Best Behavior Creative Club. A Designsensory Original Production.
This is a podcast for the people that make things, and make things happen. Our host and creative director, Chris McAdoo, takes you behind the scenes with experts in creativity, business, technology, and marketing. Together we'll uncover what it takes to drive engagement, grow a brand, pursue a passion, and nourish a creative life.
From Chris: "I'm really happy to be back with the podcast. It's been a minute or two (sorry 'bout that) and a lot has happened since then. So lets get down to business, talk to some amazing people, and have some fun."
Best Behavior Creative Club is the first of many original productions for Designsensory, positioned to act as a catalyst for additional original podcasts, limited series, and various other forms of content. Designsensory is a full-service research, branding, advertising and digital firm based in Knoxville, TN and known all over the world. Visit our site to learn more or drop us a line.